Owner
Industry Core - Cashflow
KISS cashflow, true break-even and DCME Predictive Brain education for dry cleaning, laundry, alterations and shoe cleaning businesses.
Provider 1Cashflow Accelerator
Turn “pay later” into “cash now” — and understand true break-even before the damage happens.
The Problem: Your Rack Becomes Their Free Closet
What happens now
- Customer drops off clothes.
- You clean them immediately.
- Garments sit unpaid for days or weeks.
- Your rack becomes storage.
The hidden cost
- Cash is tied up.
- Rack space is blocked.
- Staff chase unpaid pickups.
- The owner carries the stress.
Simple example
50 garments × $25 average = $1,250 unpaid.
If that happens twice a month, that is $2,500 tied up instead of in the bank.
Pay First, Clean Second
The 95% rule
When customers prepay, they are far more likely to collect quickly because they already feel ownership.
Typical pay-on-pickup delay
Typical prepay pickup delay
Prepay Calculator
True Break-Even: The Point Where the Business Actually Survives
Most owners think: “Money in the bank = profit.”
Wrong. Your bank balance can look healthy while your business is already heading toward a cashflow crisis.
What owners forget to count
Profit is not real until future obligations are protected.
The biggest hidden cost: the owner
If you work 60 hours for free, you may not have profit.
- Include your own wage.
- Include unpaid overtime.
- Include tax and super pressure.
- Include repairs before they destroy cashflow.
Monthly costs
$28,000
Gross margin
62%
True break-even
$45,161
Until the business passes true break-even, it is surviving — not profiting.
Why the DCME Predictive Brain Exists
Normal accounting
- Shows what already happened.
- Reports after the damage.
- Looks backward.
- Tells you last month’s problem.
“This is what happened.”
DCME Predictive Brain
- Detects future pressure.
- Watches behaviour changes.
- Predicts cashflow problems.
- Warns before damage occurs.
“This is what is about to happen.”
DCME is not just a POS. It is business survival intelligence. It connects sales, pickups, labour, GST, super, repairs, seasonality and customer behaviour to warn the owner before cash disappears.
Profit Does Not Equal Cash
The owner sees
$40,000 profit
Looks strong on paper.
DCME sees
- ATO due soon.
- Super due soon.
- Invoices unpaid.
- Loan repayments pending.
- Machine service overdue.
Actual safe cash may only be $4,200.
3 Steps to Improve Cashflow
1. Offer prepay
“Pay today and save 5%.” Make it simple at the counter.
2. SMS when ready
Send the ready message quickly. Paid customers collect faster.
3. Watch the dashboard
DCME tracks pressure, delays and future risk before they become damage.